One of the greatest opportunities I've had was to meet Terrie Williams. She owns The Terrie Williams Agency one of the country's most successful public relations and communications firms and has handled the biggest names in the industry, from Miles Davis to Eddie Murphy and Johnnie L. Cochran. Terrie has written many successful books the one that bonded us was The Personal Touch: What You Really Need to Succeed in Today's Fast-Paced Business World. http://www.amazon.com/Personal-Touch-Really-Succeed-Business/dp/0446671584
No emails, text messages or phone calls; I have begun sending hand written letters to potential clients. When was the last time YOU received one and I can bet you took the gesture to heart!
Step out your comfort zone, separate yourself, remember the person you are writing to is human with a thousand of you coming after his business as well
No comments:
Post a Comment