Diversity3 buying power

Over the past few years hip-hop music has made it seem that if you can "spit" a few bars you can "sip" $500 bottles of Ace of Spades or freely drive around in a Bentley Azure ($335,000), which you should have a driver. The reality is, that lyfestyle is far out the reach of average consumer, however the buying power of the Diversity3 (African American, Latino & Asian) speaks for itself.

 *Hispanics living in the United States wield a buying power that totaled more than $980 billion in 2008